About

KYII — A Legend You Can Wear

/kai·eye-eye/

 

Prologue: The Legend of Kyi

They say Kyiv was founded by three brothers and a sister. The eldest—Kyi—stood at the Dnipro’s edge, read the current like a score, and chose a hill where a city could sing. He didn’t ask permission. He didn’t wait for perfect conditions. He saw a place and said, this is home—then built a beacon.

KYII is my tribute to that impulse.
The extra “I”? International. I grew up in one place and fell in love with everywhere. The world feels like one long neighborhood — home, to me, is wherever the art gets made.

 

 

The Spark

I left a safe marketing career because it drained my creative drive. Chasing metrics and profit-first thinking made me feel dishonest—to myself and to the world.

I speak three languages, but art is the only one I’m fluent in. It’s the only place I can say what I really feel.

The best work—art or product—comes without ulterior motives. It exists because the maker can’t not make it. Terrible business advice, maybe. But it’s the truest way I know to bring something beautiful into the world.

So I chose the risky path: do what feels right, not what KPIs tell me. I make things for the love of the process and to share a piece of myself—hoping it connects.

KYII is one branch of a bigger creative life. It distills my love of design and, because nothing feels more human than a good laugh, it’s laced with humor.

 

 

My Path to the Canvas

I’ve spent years in motion — crossing borders, chasing sound, light, and meaning. Every city left a trace: a rhythm, a color palette, a way of seeing. The more I traveled, the more I realized creation isn’t tied to a place — it’s a conversation between you and the world, no matter the coordinates.

  • Music: DJ and producer—blending people and sound into one frequency.

  • Images: Film and digital photography—learning how light tells the truth when words fail.

  • Words: Essays, scripts, later YouTube—turning overthinking into story.

  • Design through AI: From Disco Diffusion (OG of ai art) to today’s tools, I went from “wow, look at that” to “okay, let’s shape it.” AI opened the door; design taught me how to walk through it on purpose.

I returned to Kyiv just in time for a pandemic and then a war. Sirens got louder than my record collection, but the urge to create did too. 

 

 

The Method

Prompt Chaos → Human Edit → Real Ink.

  • Prompt Chaos: Toss absurd ideas into the machine and surf the edges where sense and nonsense shake hands.

  • Human Edit: Curate, crop, redraw, and refine in Photoshop until it carries my fingerprints, not just good pixels.

  • Real Ink: Today: DTG on American Apparel classics. Tomorrow: our own blanks and screen-printed runs with the kind of texture you can hear when you rub the print.

 

 

What II Make

Graphic tees that can be read two ways: punchline or pocket art.
Drops mix surreal visuals, anti-corporate humor, and a side-eye for empty slogans.
Wear it for the laugh. Keep it for the craft.

 

 

People First, Always

Creativity’s a relay, not a solo sprint. I’m endlessly inspired by other humans— from ancient philosophy to modern science, from jazz to techno, from tribal patterns to AI renders, from film grain to animation. We exchange sparks. If one of my tees becomes your favorite conversation with a stranger, the loop is complete.

 

 

The Scoreboard

1,000,000 smiles by 2029.
Even if it’s just one person grinning a million times.

Life is absurd—dress accordingly.
—K.